Reimagine Tourism

SUMMIT 2025
November 18-19th, 2025
Lighthouse, SNFCC
The inauguration event highlighted the importance of sustainable tourism in preserving the country's natural and cultural heritage and promoting the long-term viability of the industry. Participants had the opportunity to learn about best practices and innovative solutions in sustainable tourism and discussed the role of the government, industry, and local communities. The event also showcased success stories and provided a platform for networking and collaboration among participants. The goal is to create a roadmap for a more sustainable and responsible tourism industry in Greece, one that benefits both the local communities and the industry as a whole.
WATCH THE 2023 SPEECHES
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  • Greece boasts a wealth and diversity of natural, cultural, and social heritage, therefore any strategy should consider not only the long-term benefits but also the unique characteristics of each place.

    Harry Coccossis

    Emeritus Professor, University of Thessaly
  • There is no overtourism. There is a destination management problem.

    Dr.Yiannis N.Paraschis

    CEO, ATHENS INTERNATIONAL AIRPORT SA
  • Tourism is no longer a goal in itself, but a very powerful instrument to various ends.

    Jos Vranken

    Managing Director, Netherlands Board of Tourism & Conventions
  • The medieval scenery (of the islands), which indeed exerts enormous charm on tourists, poses at the same time the problem modern Greece faces.

    Andreas Kourkoulas

    Emeritus Professor of Architecture, National Technical University of Athens
SPEAKERS

Yannis A.Aesopos

Chair & Professor of Architecture and Urban Design, Department of Architecture, University of Patras

Harry Coccossis

Emeritus Professor, University of Thessaly

Panos Dragonas

Archiect and Professor of Architecture and Urban Design, University of Patras

Dimitris Gerogiannis

CEO, AEGEAN

Nejc Jus

Head of Research, World Travel & Tourism Council

Theofilos Kyratsoulis

General Manager, MINDHAUS

Doug Lansky

Sustainable Tourism Expert

Daniel Levine

Expert on Tourism Trends

Stefanos Papanikos

Strategy, Business Design and M&A Senior Manager, Deloitte

Dr.Yiannis N.Paraschis

CEO, ATHENS INTERNATIONAL AIRPORT SA

Daan Roosegaarde

Dutch Artist and Innovator

Iasson Tsakonas

CEO, OLIAROS

Theodore Tzouros

Executive General Manager, Chief of Corporate and Investment Banking at Piraeus Bank S.A.

Steve Vranakis

Former Chief Creative Officer for Greece

Jos Vranken

Managing Director, Netherlands Board of Tourism & Conventions

Andreas Kourkoulas

Emeritus Professor of Architecture, National Technical University of Athens
Partners

Agenda 2023

agenda
14TH OF JUNE 2023
STAVROS NIARCHOS FOUNDATION CULTURAL CENTER LIGHTHOUSE

PART I:

From Global to Local

PART II:

From Inspiration to Action

PART III:

Vision Forward In Conversation with Key Stakeholders